Every once in a while I come across a press release so — shall we say, “unusual” — that I have to share it with my readers.
This is one sent by a Mr. John Karaglanis, who introduces himself as “the new General Manager of Hippie Chic Hotel for the 2015 season…We are pleased to present you Hippie Chic Hotel, a new concept in Mykonos.”
This immediately raises the question — what exactly is the concept behind “Hippie Chic Hotel”? Is it a chic commune, a fashionable “Hog Farm”-type operation transplanted to one of the trendiest and most expensive Greek islands? Maybe a chic backpackers’ hostel?
I ask because as a baby boomer, I can’t help but be struck by the name “Hippie Chic Hotel.”
Back in the day, circa the late 1960s, hippies were cool, groovy, with it, but oftentimes a bit grungy, and, frankly, stoned much of the time. They were in the vanguard of the counter-culture in America and Europe. They hung around Amsterdam and San Francisco and smoked weed and wore flowers in their hair and T-shirts with peace signs.
They were, indeed, hip. But they were never “chic.”
I will say this, it made me read the press release, which I quote word for floral word:
“A pleasure beyond belief…
It is our pleasure to welcome you in the brand new Hippie Chic Mykonos Hotel where everybody will talk about this new hospitality concept.
Our hotel is located on the vibrant and elegant beach of Agios Ioannis with its crystal clear waters where the movie ‘Shirley Valentine’ was filmed. Pull up to our hotel for the first time and you’ll be greeted by the spirited energy of the ancient island of Delos.
With a total of 23 rooms and suites, our seaside destination combines simplicity with a luxury chic touch. Our rooms and suites, inspired from the Mykonian Architecture, have breathtaking views of the Aegean Sea and unique sunset.
Hippie Chic Mykonos Hotel with its refreshing infinity pool, its private beach area and its Boutique Hippie Chic Luxury Beachwear, is the ideal destination for the ones seeking an ultimate experience.
Enjoy your cocktails at the Hip Mixology Bar and let us dazzle your days and light up your nights with unique culinary experiences in Hippie Fish Restaurant (with sea food and Mediterranean cuisine) and our Sushi Bar.